How To Use Video In Your Marketing Plan

There are many marketers using video to promote their product, brand, or service and it

can help educate on the use of your product.

Video marketing can mostly be done free of charge therefore increasing your chances of getting exposure for your product if you are a newbie with no funds.

In this article, I will be mostly focusing on the free methods of creating and

ranking your video that I have been using in my marketing.

Benefits Of Video Marketing

1. It is the fastest way to get your brand and presence out on the internet. A picture is worth a thousand of words. You can position yourself at the top of your prospect’s mind.

2. Mostly free to get your videos up and running……. Cost nothing to upload to Youtube and other platforms.( See below for more platforms)

3. Increase you conversions instantly. Everyone knows that consumers are more likely to buy a product or service after watching a demonstration of how to use the product.

4. Your Video is easily accessible with the increasing number of smart phones and tablets readily available.

5. Will increase your search engine rankings because Youtube is controlled by google.

6. Since 98% of buyers decisions are mostly emotional, video adds that emotional value.

There are many video hosting services providers on the internet to upload your videos on.
Youtube being the largest and most popular. With more than 6 BILLION hours of videos being watched every month youtube absolutely dominates the video market.
Other Platforms

Daliymotion www.dailymotion.com
Flickr https://www.flickr.com/
Hulu www.hulu.com/
Mefeedia www.mefeedia.com/
Metacafe www.metacafe.com/
MyVideo http://www.myvideo.de/
RuTube rutube.ru/
Viddler www.viddler.com/
Vimeo https://vimeo.com/

If you don’t know a lot about capturing and recording videos, it can a bit overwhelming.

Best part is you don’t need any expensive tools or camera to shoot your videos. Today we have webcam, ipad, or even your smartphone that will be good enough to start with.

There are many software products and tutorials on the internet you can use to make your video. I lot of people use camtasia, but of course it is not free to use but they do have a free trial.  Or you can  use my suggestion below which is free.

If you are going to use Youtube for your hosting and sharing, you need to set up your own youtube channel. Your channel helps you to brand yourself and organize videos under one roof. It’s super easy to organize the videos through playlist option making them more searchable.

Set up your youtube channel to attract more visitors by including these things:

1. Have a Welcome Video
Immediately catches the attention of any first time visitor. Also helps to communicate the message what the channel is all about.

2. Install a channel icon
A small picture of yourself or you brand to help visitors relate your channel with this image

3. Add Channel link to your page so visitors can land into one of your capture pages.

4. A Great Description will covey the right message to your prospect and help to find the solution to their problem.

5. Have a neat playlist by grouping all related videos in one place so they can be auto played in a sequence.

6. And lastly, don’t forget to put in channel art. Most marketers never utilize this and leave it blank but it will provide you with an unfair advantage in building your brand.

In conclusion…..

Hope you have enjoyed reading this article. I wish you all the best with your video
marketing.

Let me remind you that the key to any success in taking action. All successful marketers
are action takers.

Implement what you have learned in this article and it will help you make more
money and start you on the road to success.

I find that when I stick to one method and keep working at it, I soon start to see results.

I have shared with you one method and hope you are going to use it to make it happen for you.

Coming up next…… I will tell you how to Get Your Video Ranked

How I Use Banklinks To Get Insane Amounts Of Traffic

The best way to drive targeted users to your site without having a fat wallet to spend on paid ads is...Backlinks

It has been said that links are the currency of the internet. While many marketing and traffic building methods come and go, this seems to hold true. Links make the internet go around. So, naturally, you want to have as many incoming links to your site or blog as you possibly can.

Every marketer needs traffic to stay in business, but it is getting harder than ever to get the amount of traffic your site needs to make a profit.

Your backlinks must be related to your niche site. If you link to your friend’s site that only gets a few visitors a month, it is not going to get you very much traffic. You need traffic from top quality authority sites. The more links you have on these type of sites the more traffic you will get.  The more relevant they are, the better.

If you have the time, you can build these links to your site yourself or you can buy a software that does it for you.  If you want to do it yourself, I am going to give you a few tips to simplify the process.

Tips For Building Backlinks to Your Website.

Blog Commenting
This is a fast easy way to get relevant incoming links. Visit blogs that are about the same topic as your site and leave a relevant comment on a recent post. That’s it. You’ll get a link back from the comments section and hopefully, you’ve found a great new blog to read regularly.

Submit an Article to Directories

That sounds simple, right? Write an informative article about your topic and submit it to article directories. Not only will you get an incoming link from the article directory, but also whenever someone republishes your article on their site. Again, super easy and non-technical.

Be a Guest Author

If articles and comments are a great way to get links, then being a guest author at another site or blog is just pure brilliance. Being a guest expert not only gets you a nice in content link to the page of your choice, but it also establishes you as the go-to person on the topic and gets you in front of an entirely new audience

Bookmark It.
While not my personal favorite method for link building, it is still a backlink. Bookmarking on social media sites like Digg, Delicious, and Facebook etc. I don’t really recommend bookmarking your own stuff, but instead putting a few select social media icons on your site to allow your visitors to choose which content to submit to those places.

Help Someone on a Forum.
Message board communities are powerful and amazing places online. If you find a forum that is based around your niche or topic, sign up and get active. Helping someone on a forum is like handing out free cookies. People will love you for it. Be honest, be yourself, and don’t forget to link back to your website in your signature and profile while you’re there.Backlinks to Get Traffic

…….OR Else You Can Build Backlinks The Easy Way…..

Well, I know what you are thinking, ” that seems like a lot of work and time invested”.  Although this is true, there are a few software products on the market that can help you get linked up with these high authority sites. Using this software, you could start seeing traffic to your site within minutes.  For less than the cost of dinner out, You could actually get your link on Wikipedia….  Wow, wouldn’t that be great! Think of the traffic you would get from that.

Backlink Rhino
Get More Traffic Than You Can Handle

If you are not using the software mentioned above, or you’re paying someone to get these backlinks for you,  I suggest if you go this route to get a software that will tell you if your links are found on the net and if they have the “Do Not Follow” tags.  This is something you must absolutely know, or it could cost you big time.

Check out this report ” 7 Tips To Get Backlinks  Without Asking” on this site for more helpful tips.

Five Tips For Generating More Traffic To Your Site

Today I am just going give you tips that will work if you need more traffic to your site.  I won’t be selling anything in this article, just some helpful information that I have used in the past that may be useful to you.

Reaching Out to the World – Five Tips for Generating Online Traffic

A lot of work goes into making a successful online platform, and generating traffic is without a doubt a headache for many people. Nevertheless, there are numerous blogs and websites that record hundreds of thousands of visitors every day. What is the secret behind their success; what do they do differently? Here are 5 tips for driving traffic to your website.

1. Post Interesting Content

Content is king! Visitors will be seeking to have their needs fulfilled by browsing the content on your platform. As such, it has not only to be relevant but also interesting and engaging. Make sure that the title is catchy, and the content is enjoyable to read, watch or listen to. Additionally, be sure to incorporate SEO in your written content for better ranking.

2. Embrace the Social Media – Share, Share, Share

Sharing your content on social media platforms is your best chance of generating organic traffic quickly and easily. The trick, however, is to dedicate as much time and energy to it as possible. You need to share your content periodically to ensure that it reaches as many people as possible; also be sure to follow up on your posts to engage with your followers and nurture trust for a loyal following.

3. Good Web Design

Your website’s design will determine its initial reputation on visitors, and, as such, it should look good and work flawlessly. Good web design incorporates factors such as fast loading, easy navigation, and a neat appearance, just to mention a few. For example, speed when loading is necessary as most people do not have the patience to wait longer than few seconds before moving on.

4. Guest Blogging

It does not hurt to work with other website owners and bloggers (as long as they are established well in the industry). The best way to work with them is by guest blogging. Content posted on their platforms is embraced by an already established traffic base, and if it is impressive then interested visitors can be lured back to your platform. It also helps to have influencers write on your platform as they tend to have a loyal following and a good reputation.

5. Make the Proper Analysis

Trying to generate traffic without performing analysis is like flying blind. You need to know how people are responding to your efforts to react accordingly, and the best way to do this is through Google Analytics. Google Analytics allows you access to important information such as how many people have visited your site, where they are from, how long they spend on the site, and even the keyword that led them to you.

Conclusion

Generating traffic is definitely not easy, but the right tactics ensure not only success but also numerous visitors. There are numerous tips on how to beat the system, but the strategies covered above are not only safe and effective but will appeal to both the visitor and Google as well as other search engines. The world is at your fingertips; all you need to do is reach out.

Check all the free offers on this site.  Please leave a message and let me know what you liked or didn’t like about the article and what would you like to see more of.  Util next time…..                                       Donna